Everything you wanted to know about coordinating Expos but were hesitant to ask – Part 1

Coordinating Trade Shows

Experienced marketers often complain about the chaos that precedes a show so it’s understandable when first time marketers say that coordinating a Trade Show is daunting and bewildering. For all those who feel lost, here’s a list of everything you always wanted to know about coordinating Trade Shows but were afraid to ask. How do I choose which show to participate in? Research short-listed […]

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4 Surefire Ways To Grab Attention At Expos

Trade Show planning

Create Buzz Grab attention of possible visitors and customers even before they arrive so that they seek YOU out. Creatively put together pre-show mailers can drive high foot falls to booths especially when the messaging piques the curiosity of the visitors. Utilize social media platforms like Facebook, Twitter, Linkedin and official websites to communicate details of […]

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